Major Requirements

Students can tailor the business major to complement their strengths and interests by choosing an emphasis in one or more of the following areas: finance, marketing research, consumer marketing, public relations, marketing management, human resources, or sports administration. The business faculty assists students in developing critical, analytical, interpersonal, and professional skills as they prepare to be contributing men and women in organizations and in society.Case studies and practicums provide a practical opportunity to hone your communication and critical thinking skills. Setting it apart from other programs, our major emphasizes Christian stewardship and service to others in work, church, and community.


  • Loan officer
  • Business analyst
  • Financial service consultant
  • Audit analyst
  • Small business manager
  • Human resources manager
  • Insurance account exectuive
  • Public relations coordinator
  • Marketing analyst
  • Marketing program coordinator
  • Operations analyst
  • Merchandise buyer
  • Retail manager
  • Advertising account executive
  • Event manager
  • Public relations manager
  • Facilities manager
  • Project coordinator

Entry into the Major

Pre-major courses:

Core Requirements

Required lower division courses:

Required upper division courses:

Major Electives

Students choose four electives, at least three of which must be BUSN courses, from the following:


Optional experiential (1-9) credits:

Area of Emphasis

General Business Administration

  • One elective each from Finance, Marketing, Management (3 cr. each)
  • BUSN480 Topics in Business


Marketing Research

Consumer Marketing

PR/Marketing Promotion

Marketing Management

Human Resources/Organizational Development


Sport Management