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Alberts wins national story challenge award

Alberts wins national story challenge award

May 7, 2013 - 12:00am

Rebecca Alberts (Pine Island, Minnesota), a freshman media arts major at Bethany Lutheran College, has been named winner of the 2013 PromaxBDA Student Story Challenge. Her winning entry is titled Dreamer. PromaxBDA is self described as “a global community of those passionately engaged in the marketing, promotion, and design of television on all platforms, inspiring creativity, driving innovation, and honoring excellence.”

The creative objective of the PromaxBDA Student Story Competition encourages students to write, produce, direct and edit a short-form promotional story about themselves. Entrants are instructed to create a compelling and original video that communicates their own complete brand story. In so doing, the entrants cannot place themself in the actual video, but rather their story must be told visually using graphics.  

Top industry creative executives representing the best network brands and agencies in the media landscape served as judges for the competition.

With her first place win, Alberts claims a $1,500 cash prize, a PromaxBDA Gold Award, a complimentary registration to attend PromaxBDA: The Conference 2013 in Los Angeles, a seat at Student Portfolio Night during the aforementioned conference, and a one year PromaxBDA academic membership.